As a communicator and content creator, one of your goals should always be to maximize the readership of the blog articles published on your website. Because what's the point in spending time researching and writing a well-thought-out blog article if no one is going to...
Search engine optimization (SEO) references how easy it is for a search engine, such as Google, Bing, Yahoo, etc., to locate your website online. Increasing your rankings through SEO will ensure more eyes cross the interface of your website. It's important to note that over 90 percent of searches are performed through Google, so your website must be optimized on the platform. ...
In 2021 it was essential to not only have a good website but a great one at that. Sometimes businesses and organizations strategize so hard on an array of marketing efforts and initiatives but fail to realize that the most crucial piece of marketing should come from your website; it's literally the launchpad for everything your company has to offer. Your website should encompass all of your...
