TOC Briefing - Live Webinars
About The Course
Practical digital communication training for public safety professionals.
TOC Briefings are live, one-hour training webinars designed to equip public safety communicators with the tools, strategies, and insights needed to succeed in today’s fast-moving digital landscape.
Built specifically for Public Information Officers, communications teams, and agency leadership, each briefing delivers focused training on the topics that matter most—from social media strategy and crisis communication to recruiting, digital storytelling, and building trust with the communities you serve.
Led by the experienced team at TOC Public Relations, these sessions combine real-world case studies, practical examples from agencies across the country, and clear, actionable takeaways that participants can immediately implement within their own organizations.
In just one hour, attendees gain valuable knowledge to help them communicate more effectively, navigate critical incidents online, and leverage digital platforms to strengthen transparency, engagement, and public trust.
Short. Focused. Practical. Relevant. That’s the goal of every TOC Briefing.
Course Fee
$49 per class
Topics Covered:
- The PIO role – responsibilities and expectations
- Media interviews
- Conducting press conferences
- Laws, policies, and procedures
- How to develop and manage a PIO team
- Developing a crisis communication plan
- Publishing news on social media
- Crisis communication strategies
- Crafting press releases and media kits
- Pitching stories to the media
- Managing multi-agency incidents
- Establishing media partnerships
- EOC operations
Course Fee
$499